bigdata-me.com  bigdata-me.com

17-18 November 2021
Le Méridien Dubai Conference Centre
United Arab Emirates

Summit Agenda

Day 1 - 17 November 2021

08:40 - 09:00

WELCOME ADDRESS & MC OPEN

09:00 - 09:20

Data Stewardship for data integrity

  • How to improve data quality and clarity by implementing effective policy
  • Importance of strong liaison between IT and business
  • Going beyond strategy and focusing on best practice

09:20 - 09:40

Using data to streamline the critical user journey

  • The importance of ensuring customer satisfaction and eliminating roadblocks in the user journey
  • Customers are interacting with companies across multiple platforms – how to capture the full UX picture
  • Personalising the experience – how to elevate your marketing approach

09:40 - 10:20

PANEL DISCUSSION:
The importance of analytics in the path to post COVID ‘normalcy’

  • Predictive analytics as an essential tool for guarding businesses against unforeseen circumstances
  • How COVID has shone a light on business imperfections and forced organisations to step up their data game
  • Agility and resilience: implementing AI to prevent your business being left behind

10:20 - 10:40

DataOps: better quality data, less time and effort

  • Bringing speed and agility to the end-to-end data process
  • Reduce costs whilst improving data quality and compliance
  • How automated methodology can reduce the cycle time of data analytics

10:40 - 11:10

NETWORKING BREAK & VISIT TO INNOVATION LOUNGE

11:10 - 11:30

Applications of Blockchain for reliable data storage

  • Not simply a cryptocurrency management system, blockchain has proved useful across a wide range of industries
  • Decentralizing data for better security and fewer errors
  • What can we expect from the technology in the future?

11:30 - 12:10

PANEL DISCUSSION:
Unpacking the risks of increased data reliance

  • While we often hear about the benefits of an increase in data, what about the risks?
  • Leveraging the potential of big data whilst protecting your business from the risks
  • Tools and techniques for on-premise and Cloud based data security

12:10 - 12:30

Forecasting the future with predictive modelling

  • Utilising data mining and probability practices to predict results
  • Predictive analytics takes the guesswork out of business operations by forecasting cost and demand
  • The role of machine learning in identifying trends and patterns

12:30 - 13:10

PANEL DISCUSSION:
Data mining: ethics and privacy

  • The importance of data governance and how to ethically get the most out of your data
  • Addressing the concerns around privacy and security
  • The Facebook debacle – how to reassure customers after a high-profile scandal

13:10 - 14:10

NETWORKING LUNCH & VISIT TO INNOVATION LOUNGE

14:10 - 14:30

Building your unique AI roadmap

  • It’s no secret that AI is the way forward for businesses across the board, but how do you ensure your strategy is the right fit?
  • Tailoring your strategy to suit your specific goals
  • Establishing the infrastructure and developing the skills

14:30 - 14:50

Keeping customers happy via smart analytics

  • The effective use of data can allow companies to personalise the customer experience and better understand their needs
  • In today’s fast paced world, customers want fast paced service – how can AI facilitate this?
  • How data analytics has changed marketing forever

14:50 - 15:20

Boosting ROI with data analytics

  • Creating more accurate strategies and identifying opportunities for growth
  • Making sense of the abundance of business data
  • Converting data insights into actionable steps towards optimal ROI

15:20 - 16:00

PANEL DISCUSSION:
COVID-19 and eCommerce: the global rush to online shopping

  • How businesses adapted to the disruption caused by the pandemic
  • How has the pandemic transformed the retail space, and which changes are here to stay?
  • Challenges faced and flaws revealed

16:00 - 17:00

SDS+ DATA AWARDS

17:00 - 17:05

MC CLOSE

Day 2 - 18 November 2021

08:40 - 09:00

WELCOME ADDRESS & MC OPEN

09:00 - 09:20

Add value to your data with DaaS

  • Flexible, cost-effective and fast alternative to on-premise management
  • Real world examples – who is succeeding and why?
  • Challenges and rewards

09:20 - 09:40

Demystifying data through storytelling

  • Simplifying an overwhelming process to allow for stronger focus on selling
  • Data storytelling takes the ‘what’ and provides the ‘why’
  • Clear, robust communication with your team to generate better results

09:40 - 10:20

PANEL DISCUSSION:
The role of data in governments' post COVID recovery plans

  • How can governments begin the journey to economic recovery when uncertainties remain?
  • Striking a balance between protecting people and rebooting the economy
  • Utilising data effectively to ensure decisions are properly informed and rooted in evidence

10:20 - 10:40

Developing the right business intelligence strategy

  • Employing an effective plan to avoid missing out on the full potential of your data
  • Aligning your strategy with your business goals
  • Equipping your team with the tools necessary to make informed, data-driven decisions

10:40 - 11:10

NETWORKING BREAK & VISIT TO INNOVATION LOUNGE

11:10 - 11:30

The omnichannel approach

  • Why should we adopt it and how does AI come into the equation?
  • Presenting a unified brand message for a seamless experience
  • The importance of walking in the customer’s shoes

11:30 - 11:50

The evolution of the CMO

  • Focusing on a strategic approach to the market and thinking long term
  • Driving growth through careful data analysis processes
  • How the pandemic has changed the role and demanded innovation

11:50 - 12:30

PANEL DISCUSSION:
Creating a culture of data fluency

  • Upskilling employees is essential in the road to digital transformation
  • Challenges in the process
  • Ensuring workplaces are equipped to effectively handle data strategies and prepared for disruption

12:30 - 12:50

Cloud Computing and AI: the perfect match

  • Digital assistants have become an integral part of life thanks to AI technologies and Cloud
  • Harnessing the power of large data sets in a simple and efficient manner
  • Debunking security myths and addressing fears of compromised privacy

12:50 - 13:10

A collaborative approach to data

  • Businesses are increasingly turning to third party partnership ecosystems to drive growth, but there is still some resistance
  • How to establish trust between parties and create a meaningful partnership
  • Pooling resources and capabilities for mutual benefit
  • Utilising PPC techniques to ensure secure and safe data exchange

13:10 - 14:10

NETWORKING LUNCH & VISIT TO INNOVATION LOUNGE

14:10 - 14:30

Trends to watch in the AI space

  • Up and coming technologies that are tipped to revolutionise businesses
  • Which industries are reaping the benefits?
  • How to navigate the constant and increasingly rapid state of digital transformation

14:30 - 15:10

PANEL DISCUSSION:
Fighting cybercrime with AI

  • As technology advances, so too does the world of cybercrime. How can businesses protect their data?
  • Using algorithms to filter out abnormal user behaviour and better identify attacks
  • Risks continue to increase as we become more and more connected. How to keep up with advancing technology without compromising security
  • Real world examples and practical approaches

15:10 - 15:50

PANEL DISCUSSION:
Lessons to be learned: Scaling AI Successfully

  • A massive 84% of top level executives recognise the importance of implementing AI for their business’s growth
  • Unfortunately, 76% also admit to struggling with implementation. How can we bridge this gap?
  • What lessons can be learned from the companies who have successfully scaled AI across their business operations?

15:50 - 16:00

WRAP UP & MC CLOSE

An Event by:

Expotrade - Empowering knowledge

Contact:

Expotrade Middle East FZ-LLC
Level 9, 907 Aurora Tower, Dubai Media City
PO Box 500686 Dubai, U.A.E.
Tel: +9714-4542135 Fax: +9714-4542136
Email: info@expotrade-me.com